Job title: Content Writer
Summary
The Stoke Group is looking for a content writer to develop high-impact marketing content for our B2B tech clients. The ideal candidate will be passionate about writing compelling and informative copy in a variety of genres and will have some expertise in B2B marketing, content strategy, and tech editing — or all three.
Please note that while this is a remote position, we are only considering candidates who live in and are legally eligible to work in the United States.
What you’ll do in this role
Content strategy:
- Become a subject matter expert for all assigned clients. Understand their business goals, the customers they’re trying to reach, and the problems those customers are trying to solve, and ensure all work delivered meets these objectives.
Writing and editing:
- Write copy for a variety of content assets as needed.
- Conduct interviews with clients and external subject matter experts to inform content development.
- Copyedit and collaborate with designers to review copy and design assets for quality and accuracy.
- Become an expert on client brand, tone, and voice.
What you’ll bring to the role
Required qualifications:
- Bachelor’s degree in a relevant field
- Content writing experience
- Experience in B2B or content marketing
- Proven editing skills
- Exceptional presentation, communication, and research skills
- The ability to evaluate client content marketing and promotion strategies to see what’s working and what’s not working — from both a marketing perspective and a creative perspective
- Intellectual curiosity, a problem-solving mindset, and a team-oriented work ethic
Not required but helpful:
- Product marketing, demand gen, and/or ABM experience
- Experience working in a client service model — either in an agency setting, as part of an in-house creative services team, or as a freelancer
About The Stoke Group
The Stoke Group is a fully remote B2B content and digital marketing agency. We’re an agile, client-first agency built for the new world of digital experience. We’re proud to partner with global enterprise organizations such as Adobe, FranklinCovey, Pearson, Momentive, and Zuora. Stoke brings together digital marketing, content strategy and development, creative design, and performance analytics to deliver outstanding experiences — and optimize every success.
Posted on Feb 14, 2024.