Since 2007, PureCars has helped thousands of dealers improve their advertising effectiveness, while lowering ad costs per unit sold and per repair order. Through our unique combination of advanced advertising solutions, digital merchandising and market analytics, we provide dealers and partners with best-in-class solutions that increase efficiency and profitability. We are a certified digital provider for 16 OEMs in the U.S. and 1 in Canada, compliant with 40+ brands and serve 65 of the top 100 dealer groups in North America.

We are focused on investing in world-class talent and technology in order to help our partners dominate their markets in new and innovative ways.

The Associate Product Manager will report to the Director of Product Management in this fully remote role.

Associate Product Manager - What You’ll Do:

• Work on our product team performing product owner duties for up to two scrum teams, breaking down product roadmap initiatives into right-sized epics and workable user stories with clear acceptance criteria
• Maintain and prioritize the product backlog, ensuring that teams have a shared understanding of what they need to build and why, as well as when, it is needed
• Work cross-functionally with our product, engineering and internal operational teams to decide which problems we solve for our customers, and how we prioritize them
• Collaborate with development, design and QA teams, as well as with customer-facing internal teams and external vendors, to ensure effective product development and timely feature releases
• Review specification documents and translate these into user stories
• Create and maintain product documentation, including, but not limited to, user guides, release notes and product requirement documents
• Engage with internal stakeholders to gather feedback, understand their needs, and communicate product updates and improvements
• Participate in, and contribute to Agile/Scrum ceremonies, including backlog refinement and prioritization, daily stand-ups, sprint and product increment planning, sprint review and retrospectives
• Assist in shaping the product vision and strategy, aligning it with business objectives and market trends
• Create and maintain strategically important googlesheets and customer-facing reports
• Become an expert in PureCars products relevant to your domain and team(s)
• Learn how to troubleshoot, test and validate assumptions using the tools and data available to you
• Create test criteria and test cases as needed to assist QA

Required Skills/Abilities:

• Bachelor’s degree in a relevant field (e.g. Business, Computer Science, Marketing, etc)
• Organized, with strong analytical and problem solving skills
• Leadership ability, able to represent the business perspective to the scrum team
• Excellent communication, interpersonal and presentation skills
• Ability to collaborate effectively and build alignment in a cross-functional team
• Strong understanding of advertising technology and digital marketing, experience in these areas is highly desired
• Experience working directly with product and engineering team members
• Ability to break down complex ideas into product slices that can be built and prioritized separately
• Deep familiarity with agile frameworks
• Excel or google sheets experience: ability to create pivot tables, V-lookups, regex and imports.
• Ability to write clear, concise and unambiguous user stories with testable acceptance criteria
• Nice-To-Haves:

• Google analytics and/or Google Tag Manager knowledge
• Experience using Jira and Confluence
• Automotive industry experience

Perks at PureCars:

• Strong base salary coupled with an uncapped commission structure
• Company 401(k) matching with vesting schedule
• Company provided laptop
• Open PTO policy - take the time you need to travel and relax
• Continuous company product and skillset education
• Fun, collaborative team that you will get to partner with across the nation!

PureCars is committed to building diverse teams and upholding an equal employment workplace that is free from discrimination. We hire amazing individuals regardless of their race, color, ancestry, religion, sex, gender identity, national origin, sexual orientation, age, citizenship, marital status, pregnancy, medical conditions, genetic information, disability, or Veteran status. Just be passionate, genuine, collaborative, data-driven, and entrepreneurial at heart

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